Tag Archives: social media

Why #Hashtags Matter

Posted on 01. Sep, 2011 by .

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Throughout the USA Pro Cycling Challenge last week, the #hashtag confusion, along with the non-descript official event name, led to the creation of silly names to identify the race on twitter. Though meant to be harmless fun, it highlighted an underlying event identity issue which needs to be clear and easily recognizable. A muddled social [...]

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@JeremyPowers and 140 Characters

Posted on 16. Jun, 2011 by .

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Jeremy Powers is that unique professional cyclist who competes both during the road season for the Jelly Belly Cycling Team presented by Kenda and in the 2011 cyclocross season for the Rapha-Focus Cyclocross Team. Powers had a very successful 2010. Not only did he win the overall jersey at the Green Mountain Stage Race during [...]

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@neilroad And 140 Characters

Posted on 02. Jun, 2011 by .

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Neil Browne alerts all who follow him on Twitter, “WARNING: requires a sense of humor.” That is the essence of his Twitter feed. Browne, a former editorial director of a national cycling magazine, now a free lance journalist and founder of Carolina Cycling News, disseminates information and humor daily…if not hourly. “I got into Twitter really [...]

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@BMCProTeam And 140 Characters

Posted on 15. May, 2011 by .

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We last reported on Jonathan Vaughters’ (@Vaughters), CEO and Director Sportif, Garmin Cervelo, conversational use of Twitter. Vaughters uses Twitter as a communication tool. He is able to get his side of an issue directly to fans and the media. On the professional team side, BMC Racing Team is really the only professional team that [...]

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@Vaughters And 140 Characters

Posted on 13. May, 2011 by .

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We have long been advocates of social media here at PodiumInsight. We were the first site to provide live domestic race updates for both men and women races via @podium_live on Twitter and the first to provide live interactive interviews. It’s very much the way sports fans are requesting and receiving their sporting news. When [...]

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